15 Best Bass Lures for Freshwater for 2021

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By Arctic PHotography/shutterstock

The bass fishing market is the most popular fishing industry in the world. This includes both freshwater and marine bass fishing. If you have fished for bass before, you know how skittish and picky this type of fish is. Therefore, you need the right type of bait if you want to have any chance catching bass.

Additionally, there is a wide variety of bass bait to choose from. Below, we have handpicked some of the best bass lures for the money.

Without any further ado, let’s find you a good bait that will hopefully help increase your strike rate.

Review of the 15 Best Bass Lures

1. Heddon Super Spook Jr Bass Lure 

Heddon Super Spook Topwater Fishing Lure for Saltwater and Freshwater , Baby Bass,(1/2 oz)
  • HOOK DESIGN: 2 super-sharp hooks, especially important for scholing striper and other hard-charging species; Fish don't simply hit the Super Spook. They attack it
  • VERSITILE LURE: Super-stout hardware system, from line ties to hooks, all designed to stand up to the most voracious species
  • STRONG AND DURABLE MATERIAL: Features tough construction and good looks for explosive results

Last update on 2023-03-14 at 14:57 / Affiliate links / Images from Amazon Product Advertising API

  • Quantity: 1 pc
  • Weight: 0.2 ounce

This Heddon bass lure is not the most realistic bait we have seen but as a crankbait, it has a very high success rate. This is mostly because it is supposed to be cast as a set and retrieve bait that is always moving. In doing so, it does a good job mimicking a real and moving baitfish.

Moreover, you can get the Heddon bass lure in multiple colors depending on the weather and location you will be fishing. Best, this model comes with 2 heavy duty hooks that will increase your strike rate.

2. Plusinno Bass Lure Tackle 

PLUSINNO Fishing Lures Baits Bass Lures Tackle Including Umbrella Rigs,Soft Fishing Lures, Plastic Worms, Jigs,Tackle Box and More Fishing Gear Lures Kit Set … … …
  • 🐟 CHRISTMAS GIFT: Best Chrismas gift for father, son, boyfriend, girlfriend,fishermen, fisherwomen. 66Pcs Fishing Lure Tackle: including Umbrella Rigs,Soft lures, Claw Tail Soft Grub, Jigs, Tackle Box
  • 🐟 This set contains 5 different baits:Umbrella Rigs 2pcs, Large Jig Head 3pcs, Small Jig Head 6pcs, 3.93inch Soft Fishing Lures 6pcs, 2.36inch Plastic Worms 50pcs.All lures are widely used and carefully selected,meet the needs of different varieties of fish you catch.
  • 🐟 PLUSINNO Fishing Lure Set is both for Freshwater and Saltwater; With A Free Tackle Box- Best Fishing Lure Set For Fishing. It will not let you down.

Last update on 2023-03-14 at 14:57 / Affiliate links / Images from Amazon Product Advertising API

  • Quantity: 102 pcs
  • Weight: 0.6 ounce

The Plusinno is the most versatile and generous bass lure offering in terms of quantity. Indeed, you get no less than 102 pieces in this kit.

If you do not currently own any type of bass lures, then this model is an absolute must-have as it has almost every type of lures that you will need when fishing bass.

Indeed, you get all types of popular bass fishing baits in this kit, ranging from crankbait to jig to even topwater frog style lures.

The build quality of the lures is very good and best, they are made from environmentally friendly plastic and metal for those who are Eco-friendly.

3. Rapala Rattlin 05 Bass Lure 

Rapala Rattlin 05 Fishing lure (Baby Bass, Size- 2)
  • Great action at slow to very fast retrieve rates.
  • Sinking
  • Long-Casting

Last update on 2023-03-14 at 14:57 / Affiliate links / Images from Amazon Product Advertising API

  • Quantity: 1 pc
  • Size: 2 x 0.4 x 1 inches
  • Weight: 6.4 ounces

One of the best things about the Rapala Rattlin is that it does an excellent job mimicking a real-life baitfish. This is a long casting lure that is meant to be used as a crankbait.

It contains a double hook which is heavy-duty and prevents you from losing your fish. Moreover, you can get this model under different colors for more versatility.

But what demarks this model from others is that it has a small sound chamber inside that produces a rattling sound. This helps attracts bass and can be used even in the dark. Absolutely brilliant!

4. Sougayilang Spinnerbait Jigs Bass Lure 

Sougayilang Fishing Lures Buzzbait Spinnerbait Topwater Lure for Bass Pike Fishing
1,036 Reviews
Sougayilang Fishing Lures Buzzbait Spinnerbait Topwater Lure for Bass Pike Fishing
  • 4PCS buzzbait with diffrent colors,0.56oz.With 40-strand silicone skirt,high quality hook and 3D eyes.
  • EFFICIENCY— A Buzzbait is Extremely Effective at Covering Water Quickly.If You are Fishing an Unfamiliar Body of Water,You Can Use This Lure as a Search Tool. It Allows You to Easily Eliminate Dead Water, Identify the Approximate Depth of the Fish and the Type of Cover to Which They’re Relating. It's a Great Tool for Locating Bass in the Shallows, It's an Important one for Finding Fish.
  • .REACTION STRIKES— If someone were to suddenly throw a tennis ball to you, there’s a good chance you’d try to catch it; that’s your natural reaction. Buzzbaits do the same thing to bass. Because they Travel Through the Strike Zone so Fast, These Lures Essentially Force the Proverbial Hand of Lethargic Bass. They’re Hardwired to Attack Anything that Seems to be Escaping and a Buzzbait takes Full Advantage of that Predatory Instinct.

Last update on 2023-03-14 at 14:57 / Affiliate links / Images from Amazon Product Advertising API

  • Quantity: 4 pcs
  • Size: 6.14 x 3.54 inches
  • Weight: 0.5 ounce

This model is a very popular spinnerbait for catching bass. It has an all-metal construction that is water resistant, therefore will not rust and will last a long time.

Additionally, it comes with a small colorful baitfish that increase their visibility in Clearwater. Since it has 4 pieces, you will get 4 different vividly colored baitfish with this unit.

Further, the Sougayilang also produces a unique sound while it is spinning helping you attract bass more easily, especially when fishing at night.

5. Rose Kuli Multi Jointed Life-Like Bass Lure 

Rose Kuli Fishing Lures for Bass, 4 inch Rainbow Multi Jointed Swimbaits Slow Sinking Bionic Swimming Lures, 6 Segment Lifelike Topwater Hard Lures for Freshwater Saltwater Topwater Bass Trout
  • TOPWATER BASS LURES - The lure is 4 inches long, this lure moves flexibly in the water, 3D realistic eyes and pearl powder coated body make it look like a real fish swimming. The large tongue design allows the bait to adjust the diving depth according to the speed at which the fisherman turns the reel, attracting predatory fish in different water layers, making it easier to become the target of hungry fish.
  • MULTI JOINTED BODY - The body pieces connect with textile fabrics allows this bass lures wiggles to side to side like a real fish would swim.
  • ARTIFICIAL SOLID SWIMBAIT - Reusable environment protective largemouth crankbaits. Different colors and patterns to match any fishing environment.

Last update on 2023-03-14 at 14:57 / Affiliate links / Images from Amazon Product Advertising API

  • Quantity: 1 pc
  • Size: 3.8 x 6.5 inches
  • Weight: 0.64 ounce

If we had to elect one of the best bass lures in this review, then it would have to be this Rose bass lure. Indeed, this model has an exceptional build construction and is also relatively affordable.

Best, it has 3D eyes and comes with a multi-jointed body that makes it appear like a real fish in water.

This unit is cast as a crankbait and contains a dual hook to increase your chance for a catch. You can get this model under different colors for more flexibility.

One of the best things about this Rose bait is that you can use it to fish any type of prey fish and it is not restricted only to bass.

6. Lixada 7 Segment Lifelike Swimbait Bass Lure 

Lixada 10cm/4" 15.5g Bionic Multi Jointed Fishing Lure Sun-Fish Lifelike Hard Bait Bass Yellow Perch Walleye Pike Muskie Roach Trout Swimbait
  • Bionic 4inch/10cm 7-segment fishing lure, 3D lifelike eyes and verisimilar body detail as real fish.
  • Lifelike swimming stroke, S-swim motion at any speed.
  • Using strong fabric to joint the fish, pulling force up to 17kg.

Last update on 2023-03-12 at 07:58 / Affiliate links / Images from Amazon Product Advertising API

  • Quantity: 1 pc
  • Size: 6.3 × 2.4 × 0.8 inches
  • Weight: 0.5 ounce

Similar to the Rose model above, the Lixada is a 7 segment crankbait that comes in no less than 10 different colors for flexibility. In the water, it behaves like a real fish thus increasing your strike rate.

Even more so, this bait is made from a quality ABS plastic that is durable and long-lasting.

7. Lot Fancy 30PCS Crankbaits Bass Lure 

Last update on 2023-03-14 at 14:57 / Affiliate links / Images from Amazon Product Advertising API

  • Quantity: 30 pcs
  • Size: 5.51 x 7.87 x 0.47 inches
  • Weight: 0.49 ounce

This unit comes as a 30 pieces set that mimics shrimp in the water. It has been fine-tuned to catch bass but can also be used for other types of freshwater fish like perch or salmon. The shape and design are not the most realistic but they get the job done.

Best of all, this bait is very easy to use and you do not need any type of experience to get a good catch with it. Even absolute beginners can get started right away with this shrimp crankbait.

8. Goture Soft Lead Fish Set Kit Lots Bass Lure 

Goture Lead Jigs Soft Fishing Lures with Hook Sinking Swimbaits for Saltwater and Freshwater 5 Colors Available (Pack of 5)
  • SOFT FISHING LURE: Soft bodies with internal lead weight , made of high quality PVC material, environmentally friendly and anti-corrossion.
  • MORE ATTRACTIVE: Lifelike trout appearance, 3D eyes and T Tail for ideal swimming action to attractive the target fishes.
  • HIGHER HOOKUP RATIO: Black nickel barbed hook with single top hook and optional hook hanger for higher hookup ratio .

Last update on 2023-03-14 at 14:57 / Affiliate links / Images from Amazon Product Advertising API

  • Quantity: 5 pcs
  • Weight: 1.44 ounces

This bass lure by Goture is one of the most realistic we have seen. They look exactly like real fish. And they don’t fool only humans, because to a bass they see a real fish that is potential food. Thus, you have a very high strike rate with this bait.

For more bang for the buck, you get no less than 5 pieces with this purchase. They all come in the same dark color making it an ideal bass lure bait for murky water.

9. Goture Shelure Shrimp Bait Set Bass Lure 

Goture Soft Lures Shrimp Bait Set Kit Lots for Freshwater Trout Bass Salmon 3pcs
  • 【Premium quality】These shrimp lures are made of premium high quality Silicone material which make the lures more softer and flexible. The shrimp bait saltwater also features ultra-realistic patterns and 3D eyes.
  • 【Lifelike Swimming Action】Shrimp Lure has vivid shrimp shape which give it the look and feel of a live shrimp with a realistic design. It creates lifelike swimming movements in the water that makes it hard to resist.
  • 【Luminous Effect】The inner fishing hooks are covered with fluorescent material that can glow in the dark. The soft lures’ beads are also luminous. The luminous shrimp Lure set is good for night fishing which will work well for attacting fish.

Last update on 2023-03-14 at 14:57 / Affiliate links / Images from Amazon Product Advertising API

  • Quantity: 3 pcs
  • Size: 3.15 inches
  • Weight: 0.2 ounce

If you prefer to fish bass with a shrimp bait instead of a baitfish, then the Goture Shelure is the model to go with. It comes in 3 realistic looking shrimps that vary in color and are easy-to-use.

The only caveat is that it has a single hook and we would have preferred a double hook for the price that this lure is being sold at.

However, it is still a good bass lure for the money and should deliver a decent strike rate when fishing bass or other freshwater fish.

10. Rose Kuli Multi Fishing Bait Bass Lure 

Rose Kuli Diving Minnow Crankbaits
  • Fish length:3inch/7.5cm; Weight:0.8oz/23g
  • ABS environmentally friendly materials production, made the lure strong, vivid and bright colors. School of fish design helps to attract big fish, 3D eyes make it a powerful catching tool!
  • Steel ball inside, control barycenter easily, release a special "tune" make crank baits more easily to be sensed.

Last update on 2023-03-14 at 14:57 / Affiliate links / Images from Amazon Product Advertising API

  • Quantity: 1 pc
  • Size: 3 inches
  • Weight: 0.8 ounce

The Rose Kuli is a different type of bass lure that tries to mimic a small school of fish. It comes as 3 colored baitfish in a small transparent sac. This looks very appealing and appetizing to a bass.

This model contains a steel ball and thus it should be used as a crankbait as it will sink at around 2 feet below the surface of the water, giving the impression that it is a moving target.

What we like about this bass lure is that it has a dual hook that is heavy-duty and has a low decoupling rate. Additionally, this model can be used for both freshwater and seawater, no problem.

11. Sougayilang Soft Bait Plastic Worm Bass Lure 

Last update on 2023-03-14 at 14:57 / Affiliate links / Images from Amazon Product Advertising API

  • Quantity: 6 pcs
  • Size: 4.72 inches
  • Weight: 0.49 ounce

This Sougayilang bass lure is a 6 shrimp crankbait. One of the main advantages of this unit is that it comes in 4 different colors, with one set being multi-colored for more flexibility.

It isn’t the most realistic shrimp bait we have seen, but to a freshwater fish like bass, it is still appealing and will have a high strike rate.

Best of all, for the price you get no less than 6 pieces which makes it value for money.

12. Dynamic Multiple BB Chamber Inside Bass Lure 

Dynamic Lures Trout Fishing Lure | Multiple BB Chamber Inside | (2) - Size 10 Treble Hooks | for Fishing Bass, Trout, Walleye, Carp | Count 1 |
  • 4.9 out of 5 STAR RATED - SLENDER, LOW PROFILE - Topwater Crankbait Designed with a small front lip
  • SLOW SINKING FISHING LURE - Optimal Target Depth 0-2 feet
  • MULTIPLE RATTLING BB INNER CHAMBER - Designed to maintain upright position through the water, resonates a low frequency rattle which mimics real life baitfish

Last update on 2023-03-14 at 14:57 / Affiliate links / Images from Amazon Product Advertising API

  • Quantity: 1 pc
  • Size: 2.25 inches
  • Weight: 0.31 ounce

The Dynamic Multiple BB is a top-rated bass lure that has a sturdy ABS build construction and looks realistic. It has been engineered in such a way that it will mimic a real baitfish in water. It will sink slowly up to a depth of 2 feet.

To increase its strike rate and decrease its decoupling rate, this model is equipped with a dual tri-hook set up which is excellent for the price.

13. A-szcxtop Fishing Bass Lure 

Last update on 2023-03-14 at 14:57 / Affiliate links / Images from Amazon Product Advertising API

  • Quantity: 7 pcs
  • Weight: 3.89 ounces

If you need a multi-color bass lure, then the A-szcxtop is a good model to consider. It comes in no less than 7 highly colorful lures. It is meant to be used as a crankbait so it sits at around 2 feet below the surface.

There is a steel ball in this bait for buoyancy and giving it the realism of a real fish in water. Moreover, the build construction is excellent as is made from ABS plastic and you can use this bass lure for a long time.

Finally, you have the choice between the color and shape of the bait during purchase.

14. LiveTarget Hollow Body Frog Bass Lure 

Livetarget Hollow Body Frog, 1.75", Brown Black
  • 2010 ICAST "Best of Show" Winner
  • Amazing detail fools even the most wary fish
  • Soft body construstion compresses to reveal ultra sharp hooks

Last update on 2023-03-14 at 14:57 / Affiliate links / Images from Amazon Product Advertising API

  • Quantity: 1 pc
  • Size: variable

During the summer when it is bright and hot, fishing bass with an amphibian bait like a frog delivers a high strike rate. This frog bass lure from LiveTarget is a realistic frog bait that is usually used to catch larger bass fishes.

Due to the hollow design of this bass lure, it will float on the water and not get tangled in weed especially when fishing in rivers or lakes.

For more flexibility, this unit comes in different sizes depending on the type of bass fish you want to catch. You can also choose a different color.

15. Runcl Topwater Frog Bass Lure 

RUNCL Topwater Bass Fishing Frog Lures, Weedless Tod Soft Floating Bait Lure with Tackle Box for Bass Pike Snakehead Salmon Trout Catfish Dogfish Musky, Freshwater Saltwater Fishing - Pack of 5
  • Lifelike Design: High-resolution body detail, life-like 3D eyes and almost real swimming actions, flawlessly replicates an actual frog or bullfrog, help anglers attract a bigger catch
  • Excellent PVC: The frog lures are produced with environmentally friendly PVC with amazing deliciousness, imitates the taste of an actual frog, hinders the fishing hook from getting spitted
  • Perfect Angle Sitting: The core of gravity for RUNCL frog lures are constantly checked to ensure best angle sitting inside the water, helps with the success of hook up

Last update on 2023-03-14 at 14:57 / Affiliate links / Images from Amazon Product Advertising API

  • Quantity: 5 pcs

This Runcl lure is even more realistic than the LiveTarget frog bass lure above. There are multiple variants of this model that comes in different shapes and color depending on your preference.

Due to its hollow design, it will not get tangled in weed beds or lily pads and from the vantage of a bass fish, it will look like a real frog floating above the surface.

Moreover, the dual hook in this Runcl bass lure is better than the LiveTarget and should have a lower decoupling rate. All in all, the Runcl is the best bass lure when it comes to frog lures.

When Should You Change Your Bass Lure?

Photo: huntingfishing.com

Sometimes you can cast your bait and wait hours before you get a strike. That’s because the bass is a very picky type of fish. So, when exactly does one change the bass lure? Let’s find out!

1. Change colors

Color makes a big difference when fishing for bass. The bass is mostly a visual fish that use their eyes to spot prey. By changing the color of your lure, you ensure that the bass has visibility on your bait and thus increase your chance of a strike.

There is a wide variety of bass lure colors on the market. Most of the time, you will need to use a very colorful bass lure when the water is clear and a darker color lure in murky waters.

The actual color itself makes little difference as bass responds well to any type of color. However, try experimenting and changing the color frequently to see which one has the most successful strike rate.

Therefore, make sure that you get both dark and colorful bass lures as you will need to proactively change between them when fishing for bass.

2. Weather

Believe it or not, the weather has a very big impact on bass fishing. Therefore, the weather should dictate when to change your lure. As a general rule of thumb, you use jigs or crankbait lure in sunny weather. Bass are more responsive to moving targets during bright sunlight as they can clearly see the bait.

On the other hand, if it is a cloudy or rainy day, then it is best to use plastic worms or other types of lures that either float on the water or sink to a depth of no more than 2 feet.

How to Buy the Best Bass Lures

Photo: jinku

Purchasing bass lures online is not the most obvious thing. There are many bass baits that come in different shapes, sizes, and colors that it can quickly be confusing especially for those who have never purchased bass lures before.

1. Weather and season

Both the weather and the season has a serious impact on bass strike rate. In summer, it is generally preferred to use colorful and floating baits to fish bass while in winter, the crankbait or the jig is better.

However, this is not an absolute rule but a mere recommendation. You will need to perform some experimentation with different types of lures to see what works for you.

2. Bait Sound

Unlike other types of fish, the bass is responsive to sound. Therefore, it’s a good idea to choose a bass lure that has provisions for sound. Some models have hidden chambers that help produce a rattling sound when the bait is moving.

Others like the spinnerbait produce a sound when it is simply spinning. In any case, go with a model that makes a sound for the best strike rate.

3. Crankbaits

Crankbaits are one of the most popular types of lures for catching bass. The crankbait sits around 2 feet or more below the surface of the water and is a moving bait. When there is clear visibility during the day, a colorful and realistic crankbait will have a high strike rate on bass.

If you’re looking forward to purchasing a few bass lures online, then you definitely need to have a few crankbaits in your arsenal.

Keep in mind that the crankbait usually come as a single unit and not a pack. However, it is money well spent to get a few additional crankbaits even if they can cost you a little bit more than other types of bass lures.

4. Jigs

Jigs are a top-rated bass lure. They have a very high strike rate as bass usually prefer prey that roams at the floor. The major caveat with using jigs is that it can easily get tangled in weed or rocks, forcing you to cut your line.

The jig is most of the time used by semi-professional and professional bass fishermen and it requires a certain level of skill to operate. Just like the crankbait, the jig also usually come as a single unit and not a pack.

5. Topwaters

Topwaters, as the name suggests are usually bass lures that float on the water. This lure usually has an amphibian shape like that of the frog. Note that for this type of bait to be successful and have a high strike rate, it should be used on calm freshwater.

6. Spinnerbait

The spinnerbait is one of the oldest types of bass fishing lure available on the market. Basically, this type of lure mimics a real-life prey as it spins and moves in the water. This makes it very appealing to bass, especially during the day. One of the advantages of the spinnerbait is that it also produces a rumbling sound that instinctively attracts bass.

7. Water type

The water type will dictate the color of bass lure that you will need to use. In clear water, you generally use a very colorful and vivid bass lure. When the water is a little bit darker, as in murky water, go with a darker color bass lure.


By Mr. Rizki/shutterstock

As we have seen in our bass lure review there is a wide variety of bass bait that comes at different prices, colors, and shapes. One of the golden rules of bass fishing is experimentation.

You will be more successful and have a higher strike rate if you have different types of bass lures in your fishing kit. Therefore, we recommend that you choose more than 1 type of bass lure when purchasing them. They are highly affordable so it shouldn’t be a real problem.

Just in case you have not found a good bass lure from our review above, we recommend that you read it one more time.


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Martin Garagher
Martin was born in a fishing village near Baja peninsula. He knows the art of fishing since he was 6 years old. He is now an accomplished fisherman with many decorations in his belt. He currently works as a professional fishing trainer and an author in many international fishing magazines.

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